My Forever Child is a website which offers jewelry, remembrance and keepsake items for “those touched by loss of a child, no matter what age”. The company was founded by Susan Mosquera after her son Matthew was stillborn two weeks before his due date in 2002. On her MySpace page, Susan said she founded the company because she “scoured stores, catalogs and the internet, but found there was barely anything specifically for child loss”.

My Forever Child offers a variety of different products but according to their website. their baby footprint charms are their exclusive design. I ordered one of these charms on a necklace. These charms are able to be engraved on the back in a variety of fonts and languages. They can also be personalized with birthstones or stones for healing. I was pleased with my charm and it shipped very quickly even though I chose standard (as opposed to expedited) shipping. All items arrive in a nice velvet gift pouch and with a memorial poem on a card.

In addition to retail sales, the website also includes a place where people can submit birthday dedications as a memorial to babies or children who have died. People who have suffered miscarriages can use their due date or the date of the miscarriage to honor the baby they lost. My forever Child also has a blog which not only includes updates for their store (like holiday shipping information and information of new products) but also topics relevant to pregnancy and infant loss. Recent topics have included information on Compassionate Friends Worldwide Candle Lighting Day and an article about fans reducing the risk of SIDS (Sudden Infant Death Syndrome). Subscribers to the blog are eligible for monthly giveaways.

I was pleased that the site also specifically says that jewelry and keepsakes are not just for moms but for dads, siblings and grandparents as well. It's important to remember that although mothers are the ones who are actually pregnant and have a physical connection to their babies, people close to them may experience these losses just as strongly.

A portion of the company's sales is donated to charitable organizations “committed to child advocacy and the prevention of future losses.” A list of these organizations is available on the company's website. In addition, to monetary donations to various organizations, they also work with bereavement groups and hospitals.